Ripple Fisher's jigging rod series "SELFISH" is a series that places emphasis on fully enjoying jigging and the process of catching fish. This rod series can be used easily all day, with excellent operability and sensitivity. After the fish is hooked, the slender yet highly resilient blank bends as a whole, lifting the fish quickly while suppressing the fish's thrust.
In 2026, we will be adding three new models to the AJ series, creating a lineup that can handle a wider variety of patterns and changing conditions.
"AJ - Aggressive Jerk" is a series characterized by outstanding response and able to perform dynamic lure control with high sensitivity that allows anglers to detect changes in the current and water pressure.
"NS - Natural Swim" is a series that specializes in high controllability of jigs when the boat is drifting naturally (line on a diagonal angle), allowing the jig to move naturally even in shallow waters or when the current is slow.
The AJ (Aggressive Jerk) type
- AJ612,AJ603,AJ5105B,AJ604, AJ5105
The Aggressive Jerk series excels at high speed and sliding action jigs. These specialized models allow the angler to tirelessly do vertical jigging without losing the sensitivity even in deep waters or areas with fast flowing currents.
The NS (natural swim) type
- NS632, NS623, NS614
A series especially designed to naturally maneuver the jig by eliminating any unnecessary flicking and jumping of the jig. The versatile multi purpose models are able to induce bites in selective situations, various sea conditions and areas.
The SEB (sensitive bait) type
- SEB633, SEB624,SEB615
These are highly responsive bait models able to easily maneuver jigs simply or technically with various jerking methods. Anglers will be able to easily vary the tempo and speed of jerks capitalizing on the advantages of the bait tackle set up.
SELFISH AJ 612（2026 NEW MODEL）
The AJ612, along with the NS632, are two of the Selfish series' most sensitive models, offering even sharper controllability and improved responsiveness. Optimized for jigs up to 150g, the AJ612 offers quick and unrestricted maneuverability. The highly repulsive blank will allow anglers to cut through the water with the fine line and maneuver the jigs at high speed. The series' highest level of sensitivity, picking up on even the slightest changes in the upper and lower currents like an antenna, makes it unbeatable for efficiently identifying the bite zones. In addition, the robust double footed guides will ensure you have control during the sudden encounters with monstrous fish. By fusing exceptional sensitivity for reading current conditions, superior operability, and uncompromising strength, the AJ612 opens new possibilities for local water jigging.
| Target | Kingfish, Amberjack |
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| Filed | Shore line, High sea |
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| Specification | SiC-S Titanium frame K Guide |
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| Drag Max | 3kg/45° |
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SELFISH AJ 603（2026 NEW MODEL）
The AJ603 builds on the crisp, responsive handling of the AJ612 and has been specifically refined for using jig weights of around 180g which are the generally the main weight for your local waters. Its strong, resilient backbone delivers powerful repulsion, allowing anglers to widely slide their jigs and also conduct high-speed jerks. Even in high-pressure areas where there are many anglers, or during low-activity periods when the flow of the current slows right down and fish are reluctant to bite, the rods explosive initial response delivers crisp action, proving highly effective in triggering strikes from wary fish. The AJ603 best embodies the sharp action and refined sensitivity unique to the Selfish series, while also being equipped with the sturdy double-foot guides. As the standard for your local waters, this new model will serve as a new foundation for anglers, capable of not only vertical jigging but also natural drifting of the boat in shallow areas with the jig and line on a diagonal angle.
| Target | Kingfish, Amberjack |
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| Field | Shore line, High sea |
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| Specification | SiC-S Titanium frame K Guide（Fuji） |
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| Drag Max | 5kg/45° |
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SELFISH AJ 5105B（2026 NEW MODEL）
The AJ5105B truly excels in demanding situations where spinning tackle places excessive load on the angler—such as deep jigging over 150 meters in fast-flowing current in southern Japan, or targeting large amberjack on exotic overseas expeditions. Its exceptionally strong blank minimizes power loss even during high-pitch jerks under heavy load in deep water, maintaining a consistent rhythm and delivering sharp, decisive action to draw out trophy-class fish.The reeling strength unique to baitcasting tackle allows you to easily maneuver jigs weighing around 400g, minimizing fatigue even during extended fishing trips and allowing anglers to maintain a stable pitch. This rod boasts overwhelming butt power, allowing you to quickly lift the fish away from structures and maintain full control during the tough fight against the monstrous fish from depths of over 200 meters. Deep-sea jigging becomes more agile and efficient. This is Ripple Fisher's ultimate model, honed for fast-flowing currents, deep jigging, to target your trophy fish.
(Same blank as the AJ 5105.)
| Target | Kingfish, Amberjack |
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| Field | High sea,Deep area |
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| Specification | SiC-S Titanium frame K Guide（Fuji） |
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| Drag Max | 10kg/45° |
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SELFISH AJ 604
This model allows you to take advantage of the rod's repulsion and high action response without exerting unnecessary force. This is especially helpful in areas with fast flowing currents. It is also able to bring about reaction bites from super high speed jerking with your spinning setup or pinpoint jigging on top of manmade fishing reefs and physically stopping them from busting you off.
| Target | Kingfish, Amberjack |
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| Field | Shore line, High sea,Deep area |
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| Specification | SiC-S Titanium frame K Guide（Fuji） |
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| Drag Max | 7kg/45° |
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Suitable reel size S・D：8000
Grip length・A：600mm(Grip full length) ・B：480mm(From grip end to reel foot)
Dia of tip / 2.8mm(Just below top guide) ・Dia of butt / 9.6mm (Butt diameter measured 640mm from the bottom)
Reel seat / DPS18(Fuji) Up Lock
Grip end / EVA
*Comfort Weight is stood for the weight of jigs that you will be able to jerk comfortably. It has not meant to be a value of maximum.
SELFISH AJ 5105
This is a high-resilience model specialized for vertical jigging in areas with fast flowing currents at depths of 100m or more. While it is a highly powerful rod, it also retains the light maneuverability of the SELFISH series and high sensitivity to gauge the tidal pressure. Even when aiming pinpoint on rough terrain or around manmade fishing reefs, the short length rod allows for a quick response while boasting outstanding butt power for hooking fish in deep areas. Anglers will be able to comfortably fight massive species and areas where there are plentiful sharks.
| Target | Kingfish, Amberjack |
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| Field | High sea,Deep area |
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| Specification | SiC-S Titanium frame K Guide（Fuji） |
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| Drag Max | 10kg/45° |
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Suitable reel size S・D：8000~14000
Grip length・A：695mm(Grip full length) ・B：495mm(From grip end to reel foot)
Dia of tip / 2.9mm(Just below top guide) ・Dia of butt / 9.5mm (Butt diameter measured 730mm from the bottom)
Reel seat / DPS20(Fuji) Up Lock
Grip end / BRC
*Comfort Weight is stood for the weight of jigs that you will be able to jerk comfortably. It has not meant to be a value of maximum.
SELFISH SEB 615
It is a bait model that supports a wide range of methods, such as pinpoint targeting in the fast flowing currents and deep waters, as well as loose action involving fine pitch adjustment unique to bait-casting reels. At depths of 100 m or more, the belly to butt section of the rod can be used as a fulcrum to bring out the high repulsive force of the blank allowing for a more lively action of your jig. Despite having a slender blank, it has enough butt power to control the intense running of the fish during the fight.
| Target | Kingfish, Amberjack |
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| Field | Shore line, High sea |
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| Specification | SiC-S Titanium frame K Guide（Fuji） |
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| Drag Max | 10kg/45° |
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Suitable reel size S：2000~2500 / D：15~35
Grip length・A：640mm(Grip full length) ・B：440mm(From grip end to reel foot)
Dia of tip / 2.7mm(Just below top guide) ・Dia of butt / 9.0mm (Butt diameter measured 670mm from the bottom)
Reel seat / TCS18(Fuji) Down Lock
Grip end / EVA
*Comfort Weight is stood for the weight of jigs that you will be able to jerk comfortably. It has not meant to be a value of maximum.
SELFISH NS 632
This is a technical model for anglers to utilize small jigs weighing between 80g~130g with PE#2 for those spooked targets or high pressure fields.
The light maneuverability and its honed sensitivity will transmit the signal for the bite and allow the angler to efficiently control the jig.
Although it is equipped with a quick handling feel, the blank is designed to bend a little when jerking the jig reducing unwanted bouncing and the loss of tension, allowing for a natural action of your jig.
Even with the PE#2 class specs, the rod possesses ample butt power not only for local waters but also for trips targeting larger species.
The natural action of your lure induced by the light class rod is an ideal selection for the Kingfish suspending in the mid range during the high pressure spring seasons.
| Target | Yellowtail, Kingfish |
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| Field | Shore line, Shallow area |
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| Specification | SiC-S Titanium frame K Guide（Fuji） |
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| Drag Max | 3kg/45° |
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Suitable reel size S：5000 / D：3500
Grip length / A：584mm(Grip full length)・ B：475mm(From grip end to reel foot)
Dia of tip / 2.0mm(Just below top guide) ・Dia of butt / 8.0mm (Butt diameter measured 615mm from the bottom)
Reel seat / DPS18(Fuji) Up Lock
Grip end / EVA
*Comfort Weight is stood for the weight of jigs that you will be able to jerk comfortably. It has not meant to be a value of maximum.
SELFISH NS 623
This is a model developed with the focus on its ability to intrigue your target by the natural action of the jig.
It is designed to reduce your jig from bouncing about to perform a more natural appeal.
While retaining the manual operational feel, anglers will be able to maintain the balance of the jig during its swimming action vital for inducing the bite.
The responsive blank will allow anglers to easily switch the jerking pattern from the swimming type jerks using the tip section to those sliding type jerks which use the rebounding of the belly section.
You could say that this would be your multi purpose model for local waters, able to smoothly adjust to tough field conditions.
The butt section is tenacious and will allow anglers to go head to head with 10kg+ yellowtails (Buri) or 7~8kg Kingfish.
| Target | Yellowtail, Kingfish |
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| Field | Shore line, Shallow area |
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| Specification | SiC-S Titanium frame K Guide (Fuji) |
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| Drag Max | 5kg/45° |
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Suitable reel size S：5000~8000 / D：3500~4500
Grip length / A：587mm(Grip full length)・B：482mm(From grip end to reel foot)
Dia of tip / 2.2mm(Just below top guide)・Dia of butt / 8.6mm (Butt diameter measured 625mm from the bottom)
Reel seat / DPS18(Fuji) Up Lock
Grip end / EVA
*Comfort Weight is stood for the weight of jigs that you will be able to jerk comfortably. It has not meant to be a value of maximum.
SELFISH NS 614
The NS614 is a technical model designed for fishing in shallow waters between 20~40m in depth, targeting the selective adult kingfish.
It is a highly sensitive model, with a flexible tip section while having a stiff belly section to feel for the action of the jig in the water.
Anglers will be able to slide and control the jig by efficiently responding to the ever changing sea conditions, and control the thrashing of the monstrous kingfish with the grip-end under your armpits.
It is also suitable to under-cast your lure to search a wider area and will respond quickly to those situations where the current is flowing towards you.
This piece possesses numerous traits required for jigging in shallow waters.
| Target | kingfish |
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| Field | Shore line, Shallow area |
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| Specification | SiC-S Titanium frame K Guide (Fuji) |
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| Drag Max | 7kg/45° |
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Suitable reel size S：6000~8000 / D：4000~4500
Grip length / A：607mm(Grip full length)・ B：482mm(From grip end to reel foot)
Dia of tip / 2.1mm(Just below top guide)・Dia of butt / 9.2mm (Butt diameter measured 645mm from the bottom)
Reel seat / DPS18(Fuji) Up Lock
Grip end / EVA
*Comfort Weight is stood for the weight of jigs that you will be able to jerk comfortably. It has not meant to be a value of maximum.
SELFISH SEB 633
The standard model of the Selfish Bait series - built up with controllability and sensitivity as the foundation - is equipped with the ability to handle various jerking patterns vital for bait reel setups and blank settings which support the angler when reeling up a heavy load.
By eliminating the wobbling of the blank after the jerk and giving it moderate stiffness, the rod responds well in high-pitch or combination jerks. In addition, anglers are also able to utilize slow tempo jerks which focus on the falling of the jig to induce the bite.
Once the blank is loaded, the rods bends over nicely and the resilience will allow the angler to take initiative.
This versatile rod is the standard model of the series ideal for vertical or diagonal jigging in your local waters or exotic fishing trips.
| Target | Kingfish, Amberjack |
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| Field | Shore line ~ Island・Depth of~80m |
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| Specification | SiC-S Titanium frame K Guide (Fuji) |
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| Drag Max | 5kg/45° |
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Suitable reel size・S：1500~2000 / D：15~20
Grip length・A：649mm(Grip full length) ・B：443mm(From grip end to reel foot)
Dia of tip / 2.4mm(Just below top guide) ・Dia of butt / 8.2mm (Butt diameter measured 680mm from the bottom)
Reel seat / TCS18(Fuji) Down Lock
Grip end / EVA
*Comfort Weight is stood for the weight of jigs that you will be able to jerk comfortably. It has not meant to be a value of maximum.
SELFISH SEB 624
With the basic characteristics of the SEB633, we have set the bending point farther towards the tip and sharpened its manual maneuverability.
The strength of the blank is capable of sharply maneuvering jigs up to 220g.
This model is built with highly sensitive characteristics and to easily control the jigs and induce a bite when the angler can feel for a fish in pursuit, change in the layer of current or a subtle bite.
The reinforced butt power will control the massive thrashing of the fish running towards artificial fish reefs and rough rock formations while the powerful resilience and reeling by the angler will crank up 10kg class Kingfish.
| Target | Kingfish, Amberjack |
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| Field | Shore line ~ Island・Depth of~100m |
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| Specification | SiC-S Titanium frame K Guide (Fuji) |
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| Drag Max | 7kg/45° |
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Suitable reel size S: 2000 / D: 30~35
Grip length / A: 584mm(Grip full length) B: 479mm(From grip end to reel foot)
Dia of tip / 2.4mm(Just below top guide) Dia of butt / 8.7mm (Butt diameter measured 680mm from the bottom)
Reel seat / TCS18(Fuji) Down Lock
Grip end / EVA
*Comfort Weight is stood for the weight of jigs that you will be able to jerk comfortably. It has not meant to be a value of maximum.
SELFISH 613S Nano :DISCONTINUED in 2025
This model has a light jig operation and covers a wide range of vertical jigging in the coastal waters.
It transmits slightest changes of current and you will give the action to jig as soon as you want to.
We believe that you will be able to find your own tactics and strategies with this SELFISH 613S.
| Target | Yellowtail, Kingfish, Greater amberjack |
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| Field | Shore line, Shallow area～Depth of~100m |
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| Specification | SiC-S Titanium frame K Guide (Fuji) / NANOALLOY® technology blank |
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Suitable reel size S: 5000~6000 / D: 3500~4000
Grip length / 584mm(Grip full length) / 479mm(From grip end to reel foot)
Dia of tip / 2.4mm(Just below top guide) / Dia of butt / 8.7mm (Butt diameter measured 615mm from the bottom)
Reel seat / DPS18(Fuji) UpLock
Grip end / Hardness EVA is loaded on bottom of grip
*Comfort Weight is stood for the weight of jigs that you will be able to jerk comfortably. It has not meant to be a value of maximum.
SELFISH 614S Nano :DISCONTINUED in 2025
This 614S Nano have been sharpened 613S to give more not only power and stiffness but also sensitivity and operability. Whole blank bend very well to absorb the impact of blue runner while applying enough pressure on fish. You will be able to keep big yellow tail over 10kg, amberjack or kingfish around 7～8kg under control with 614S Nano.
| Target | Yellowtail・Kingfish・Amberjack |
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| Field | Shore line～Depth of~120m |
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| Specification | SiC-S Titanium frame K Guide（Fuji）/ NANOALLOY® technology blank |
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Suitable reel size S：5000~8000 / D：3500~4500
Grip length / 604mm(Grip full length) ・479mm(From grip end to reel foot)
Dia of tip / 2.5mm(Just below top guide)・Dia of butt / 9.2mm (Butt diameter measured 635mm from the bottom)
Reel seat / DPS18（Fuji）Up Lock
Grip end / Hardness EVA is loaded on bottom of grip
*Comfort Weight is stood for the weight of jigs that you will be able to jerk comfortably. It has not meant to be a value of maximum.
SELFISH 597S Nano :DISCONTINUED in 2024
This 597S Nano designed for vertical jigging to aim large size Kingfish and Amberjacks.
You will be able to jerk with high pitch in short stroke or jerk in long stroke with sharpness feeling.
Yet you will feel kind of stiffness when you jerk, it will bend nicely and absorb the huge impact of great amberjack.
| Target | Kingfish, Amberjack |
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| Field | Shore line, High sea, Depth of~150m |
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| Specification | SiC-S + SiC Titanium frame K Guide (Fuji) / NANOALLOY® technology blank |
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Suitable reel size S・D： 8000~10000 / D： 4500~5000
Grip length / 699mm(Grip full length) / 494mm(From grip end to reel foot)
Dia of tip / 3.1mm(Just below top guide) / Dia of butt / 9.2mm (Butt diameter measured 735mm from the bottom)
Reel seat / DPS20(Fuji) UpLock
Grip end / BRC
*Comfort Weight is stood for the weight of jigs that you will be able to jerk comfortably. It has not meant to be a value of maximum.
